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Search Setup for Ecommerce Catalogs

Frame ecommerce catalogs as an ops scenario: intent, structure, PAUSED handoff, then measured sync.

Treat ecommerce catalogs like a rehearsal: themes and RSA must match the landing story.

Build the scenario in AdsDoneEasy: strategy from the site, Search structure for ecommerce catalogs, PAUSED publish into your customer ID, then a sync cadence that matches your tier.

  • Use guided Optimize only after you can read metrics; apply or dismiss with a human in the loop.
  • Keep Meta off the critical path — roadmap only.
  • Log outcomes as operational notes, not guaranteed lift.
  • Publish stays PAUSED; AdsDoneEasy does not auto-bid; Google bills media spend.

Why this matters

Intent lock for search-setup-for

Keep ecommerce catalogs Search-first with one primary conversion.

Human apply/dismiss

Use Optimize on ecommerce catalogs only with explicit review.

Cost lines stay split

Separate SaaS fees from Google spend while running ecommerce catalogs.

Steps

  1. Frame intent

    Decide audience, geo, and conversion for ecommerce catalogs.

  2. Configure structure

    Build strategy and Search structure for ecommerce catalogs.

  3. Publish PAUSED

    Publish PAUSED into the linked Google Ads account.

  4. Review with sync

    Sync and decide Optimize apply/dismiss for ecommerce catalogs.

Frequently asked questions

Is auto-bid included when running ecommerce catalogs?
No. Guided Optimize may suggest changes for ecommerce catalogs, but humans apply or dismiss after sync.
Will ecommerce catalogs publish live campaigns automatically?
No. Publish for ecommerce catalogs is PAUSED by design until someone enables in Google Ads.
Is Google media spend inside the SaaS price for ecommerce catalogs?
No. Starter/Growth/Enterprise cover software; Google bills media separately when you run ecommerce catalogs.
Should MCP replace the UI for ecommerce catalogs?
MCP can assist approved reads/ops, but ecommerce catalogs still needs human review boundaries — not auto-publish.

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